Levi's Girl Contest
Levi’s held a video contest on Facebook to find the first ever face and voice of Levi’s brand for women a.k.a. The Levi’s Girl.”
Participants were asked to submit a 1-2 minute video via the company’s Facebook app explaining why they would be the perfect fit for the role, which involved reaching out and engaging with Levi’s female fan base on Facebook and Twitter.
The winner of the Levi's Contest won a six-month paid position in Levi’s San Francisco headquarters, working alongside Garreth, the “Levi’s Guy” in the marketing department.
My team put together the contest and I wrote the contest copy for the Facebook tab. I also scripted the YouTube videos for Garreth below to announce the contest / the winner of the contest.
Read about the contest on:
Mashable
AdRants
Participants were asked to submit a 1-2 minute video via the company’s Facebook app explaining why they would be the perfect fit for the role, which involved reaching out and engaging with Levi’s female fan base on Facebook and Twitter.
The winner of the Levi's Contest won a six-month paid position in Levi’s San Francisco headquarters, working alongside Garreth, the “Levi’s Guy” in the marketing department.
My team put together the contest and I wrote the contest copy for the Facebook tab. I also scripted the YouTube videos for Garreth below to announce the contest / the winner of the contest.
Read about the contest on:
Mashable
AdRants